Business Research Project

To complete this SLP, review the following material:

Murray, N. (2008). Writing up your university assignments and research projects: A practical handbook Open University Press. Chapter 6: What are the different components of a research project?
Ong, W., Lee, D., Ye, A., Wu, C. and Liao, S. (2015). IKEA Case Study. Created with Wix.com http://wjong7.wixsite.com/ikeacasestudies

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Chapter 6 of Murray (2008) book provides a description of what a research project should look like with a list of each of the components. This structure is very similar to the structure of the Doctoral Study Project required at the end of this program. For this exercise, review this chapter as an illustration.

Next, review the IKEA case study presented in a website (not a paper) with a nice description of the organizational case study.

After reading the required background material and finding at least two other resources on your own, write a 3-4 page paper (without counting the cover page and the page with references) discussing the topic:

Compare and contrast business report and academic research project writing
In your paper, you should answer the following questions using your own evaluation and critical thinking.

How can the IKEA Case Study become an academic research project report?
What did you like/dislike from the IKEA Case Study?
What are the pros and cons of using the traditional academic research project structure?

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