its marketing class
Decide on the three chapters that you want to focus on.
For your first post, pick any chapter from 1-5. Your post is due before Exam 1 (2 PM on October 1).
Find current article (less than six months old) from the popular press related to this chapter.
Provide a link to the article
Summarize the article in 200 – 300 words
Tell your instructor how this article specifically relates to the concepts in the chapter that you chose.
Describe one way in which the ideas from this article apply to your own life experiences (as a customer, in a job, from what you have learned in another class, or just general life).
Even though you have to write your post by chapter, you do not have to post by the date the chapter module is due. Your post is due before the exam for that chapter module.
Each of the possible 3 posts are worth 0.67 points each.
For each post, please make sure that you use the following heading structure:
Chapter Number
Summary (200 – 300 words)
How the article specifically relates to the concepts in the chapter
How ideas from the article specifically apply to your life experiences
Link to the article
For help on posting and participating in discussions check out this Participating in Discussions resource.
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