RESEARCH PRICELINE, KAYAK, HOTWARE AND OTHER COMPANIES ON HOW THEIR BU

Financial and Managerial Accounting, 15th Edition Book
1. USING THE CONCEPTS FOUND IN CHAPTER 25- DIFFERENTIAL ANALYSIS AND PRODUCT PRICING.

1. Cover page- give the name of the course, the title of your paper, and your name
2. Executive summary- No longer than one page. This summary serves as a quick read introduction and conclusion of your topic for busy executives. Identify the subject of the document and tell why it was written. Sometimes the summary also provides background information about the topic or stresses its importance. You may also use the summary to build rapport with your reader, perhaps by mentioning a common interest or concern, or referring to previous communication on the topic. The executive summary is a concise statement of the main ideas. It summarizes main ideas, conclusions, or recommendations explicitly so that your boss can understand your project by reading this one page.
3. Body or details section-Development and expansion of the executive summary. Includes explanations, examples, analysis, steps, reasons, arguments, and factual details. This part of the paper expands and supports your executive summary. If your boss wants details, this is where he/she will look. The conclusion brings the paper to an effective close. The conclusion may restate the main idea in a fresh way, suggest further work, or summarize recommendations, but an effective conclusion avoids unnecessary repetition.
4. Bibliography page (separate page)All quotes must be supported by references and a bibliography of research books, and or articles must be listed. You must have at least one outside source or interview.
5. Other requirements: Total number of written pages: not more than 5 or 6
The paper must be typed and double spaced.

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