(My project is on building a Corporate responsibility plan for a company that I selected, which is United Airlines. There are multiple parts of this project and I would like to have the same writer do parts of it over a period of time. This is the first part which is a SWOT analysis for United Airlines. The description of this portion of the project is listed below:)
SWOT Analysis, United Airlines:
In Unit 2, you will continue your work as the consultant hired to build a corporate social responsibility (CSR) plan for the organization you selected in Unit 1. You should revisit the Course Project document and your Unit 1 project file before beginning this second component of your project.
Basic to any business plan or strategy is the SWOT analysis. Before building the actual CSR plan, you must determine what framework currently exists in the organization and what might be possible. Consider the entire organization, from overall financial health to employee motivation.
Strengths – Evaluate the internal strengths of the organization and how these strengths can be maximized. Example: Motivated employees.
Weaknesses – Identify the internal weaknesses of the organization in order to determine how these weaknesses can be minimized or offset. Example: Limited budget.
Opportunities – Evaluate the external opportunities available to the organization. Example: Needs-based community.
Threats – Anticipate any external threats that could pose a problem. Example: Main competitor with a CSR plan in place.
Instructions
This second part of the project consists of the following:
Prepare a SWOT analysis.
Relate the SWOT to social responsibility.
Relate the SWOT to your potential CSR plan.
Note: Any CSR plan must provide and add business value.
It must meet these criteria:
– Provides a detailed SWOT analysis. – Relates SWOT data and information to CSR.
– Analysis is well supported using a minimum of four (4) credible sources.
– Responses are written at the graduate level with proper punctuation, grammar, and mechanics. – Follows APA Style. – Minimum of three (3) pages in length.
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